|
Infectious Greed has some interesting thoughts on the deal, such as:
My quick read is that music vendors are getting part of what they've long wanted, which is tiered pricing on iTunes. While it's not tied to music's newness or vendor-deemed quality, . . . Apple, in turn, is getting a stick with which to beat other DRM-ed vendors, as well as way to fend off EU regulators who call it a closed garden. . . .
One theory making the Slashdot rounds is that Apple may be planning to insert highly personalized watermarks in the 256kbps stream, thus making it much easier to pin any people sharing non-DRM-ed music. And:
Funny that so few Apple fan-boys are pointing out the obvious in praising Apple's DRM-free deal with EMI. The latter company is an also-ran in physical and digital music, with something like 9.4% share. Dropping DRM and thereby increasing piracy is, in those terms, another way of saying that also-ran EMI is slashing prices (to zero at the margin) to buy market share.
posted by James DeLong @ 7:40 PM | DRM & Watermarks, etc., Markets: Business, Investment & Innovation, Media: Video, Music...
Link to this Entry |
Printer-Friendly |
Email a Comment | Post a Comment(1)
|
