It seems almost daily we see more evidence of media makers and distributors pursuing increased revenues by trying to satisfy consumer wants. Here's the lede of an AP story by May Wong:

A film industry group is set to remove some of the procedural hurdles that prevented the legal recording of movies onto blank DVDs in a further sign that Hollywood studios are preparing to expand what consumers can do with downloadable movies.

Under rule changes expected to be finalized soon by the DVD Copy Control Association, retailers could create movie jukebox kiosks with which customers can select, say, an obscure title and burn it to a DVD on the spot.

Online merchants, like Apple Computer's iTunes Music Store, could start to allow video downloads to be transferred onto DVDs.

See more examples of market innovation and growth here and here.

Tell me again why we want to undermine the ability of creators to develop imaginative business models to meet the desired uses of the consumers of content?

posted by Patrick Ross @ 3:36 PM | DMCA, DRM & Watermarks, etc., Markets: Business, Investment & Innovation

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