A blog on TVGuide says:

HBO announced on Thursday that it has not opted to pick up the options on cast members of Deadwood, indicating that the series' third season, premiering June 11, will be its last. Asked for comment, Al Swearengen said, "Well, &$%, if that &%$ing *@&# doesn’t *&%# me the *&#$ off!"

Note that this is a market problem -- what we Deadwoodheads lack in numbers, we may well make up in dedication. Thus the correct solution here is for HBO to raise the price, and see if enough people will contribute to produce the necessary revenue. The broadcast model, even in its subscription mode, does not allow for this.

So this is another instance in which the consumer is damaged by inability to pay more for what he/she wants. Call it TV programming neutrality.

Tell you what HBO -- you commit to making another season of Deadwood, and I will commit to paying $100 for the DVD. (And that is only my opening offer.)

posted by James DeLong @ 10:44 AM | Markets: Business, Investment & Innovation

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