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Sun CEO Jonathan Schwartz recommends that CEO's communicate via blogs.
Trust me, your market and your employees are clamoring for executive engagement and insight. They will value and remember your candor. And you'll be surprised by how much you learn from them. Schwartz's blog is here. Schwartz notes that Sun also has a page for answering outside comments, but, as if to illustrate his points about possible perils of blogging, the link given takes you to a single entry from last July.
posted by James DeLong @ 10:34 AM | General
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